Italy is Europe's biggest motorcycle market, and Milan is its capital: home to EICMA, the world's largest motorcycle show, and to one of the densest scooter cultures anywhere. This guide covers every VOGE dealer in Milan and across Lombardy, from the city centre to the lakes, Brescia and the edge of the Alps, with addresses, phone numbers and directions.
VOGE has become one of the big names in Italy. It now ranks fourth among motorcycle and scooter brands in the country, with sales growing 49.1% in 2026. The SR16 scooter has entered Italy's top ten, and the Valico 625DSX is among the best-selling motorcycles, with 1,490 registrations between January and July.
VOGE Accessories is an independent accessories store, not an official VOGE dealer or distributor. Dealer information is based on the official VOGE Italy dealer network and other public sources.
Quick picks
- Scooters for the city: Sempreinscooter and Moto & Sport, both in Milan.
- Sales and servicing in Milan: Automotor, Pegaso Motor, SN Moto, FM Motor and GiroMoto.
- Largest showrooms: Motorpep in Pogliano Milanese and Bontempi Moto in Brescia.
- For adventure riders heading to the Alps: Bike House Como, Carzaniga in Malgrate and Centro Moto Camuno in Val Camonica.
VOGE dealers in Milan
Milan has seven VOGE dealers inside the city, and almost all of them offer servicing as well as sales. They're spread from Certosa and Baggio in the west to Porta Romana in the south-east, so there's usually one within a short ride.
Automotor
Certosa
Sales & service
Viale Certosa, 159, 20151 Milano (MI)
+39 02 3086313
One of VOGE's main dealers in Milan, with a full sales and service operation on Viale Certosa.
Sempreinscooter
Sempione
Sales & service
Via Lorenzo Bartolini, 27, 20155 Milano (MI)
+39 02 83523476
Scooter specialists offering VOGE sales, test rides and authorised servicing. A great first stop if you're after an SR16 or SR4 Radar for the city.
FM Motor
Baggio
Sales & service
Baggio, 20152 Milano (MI)
+39 02 4530189
Sales and a fully equipped workshop in Baggio, also known for restoration work.
Pegaso Motor
Centro
Sales & service
Via Servio Tullio, 4, 20123 Milano (MI)
+39 02 463376
Sales and authorised servicing in central Milan.
SN Moto
Porta Romana
Sales & service
Via Tiraboschi 1, 20135 Milano (MI)
Sells and services VOGE alongside several Japanese brands, in the Porta Romana area.
GiroMoto
Milano nord-ovest
Sales & service
Via Eritrea 48, 20157 Milano (MI)
Known for scheduled servicing as well as VOGE sales, in the north-west of the city.
Moto & Sport
Isola
Sales & support
Milano (MI)
+39 02 66801001
Sells VOGE alongside SYM and Piaggio, with after-sales support, in the Isola area.
Milan hinterland and Monza
North-west of the city, towards Rho and the Fiera, and north towards Monza, two more dealers serve riders living in the hinterland.
Motorpep
Pogliano Milanese
Sales
Strada Provinciale 229, 20005 Pogliano Milanese (MI)
+39 02 9341902
One of the largest VOGE dealers around Milan, on the SP229 in Pogliano Milanese, a short ride from Rho and the EICMA exhibition centre.
Motocavallotti
Monza
Sales & service
Via F. Cavallotti, 27, 20052 Monza (MB)
+39 039 388901
Sales and service in the centre of Monza, a short ride from the famous racetrack.
The lakes and the north: Como, Varese and Lecco
The dealers around the lakes are the gateway to some of Italy's most beautiful riding. If you're planning to spend your weekends on the lakeside roads or in the mountains, these are the ones to know.
Bike House Como
Grandate (Como)
Sales
Via Giacomo Leopardi, 34, 22070 Grandate (CO)
+39 031 3116100
Adventure-focused, and a natural choice if you're planning trips around Lake Como and into the Alps.
Bike House Varese
Varese
Sales & service
Viale Belforte, 2, 21100 Varese (VA)
+39 0332 1815700
The sales and service hub for Varese and northern Lombardy.
Carzaniga
Malgrate (Lecco)
Sales
Via Roma, 88, 23900 Malgrate (LC)
+39 039 508686
On the Lecco branch of Lake Como, the gateway to the lakeside roads and the Valsassina.
Brescia and its province
The province of Brescia has the densest VOGE network in Lombardy outside Milan, stretching from the city itself to the lowlands and all the way up Val Camonica towards the Alps.
Bontempi Moto Brescia
Brescia
Sales & service
Viale della Bornata, 38, 25121 Brescia (BS)
+39 030 2753052
A large showroom with sales and servicing, and one of the reference points for VOGE in Brescia.
Bontempi Moto Concesio
Concesio
Sales
Via Della Stella, 114, 25062 Concesio (BS)
+39 030 2753052
Bontempi's second site, serving the north of the province towards Val Trompia.
Brescia Motori
Brescia
Sales
Via Orzinuovi, 38/40, 25125 Brescia (BS)
+39 030 3504811
Sells VOGE motorcycles alongside Loncin ATVs.
Centro Moto Camuno
Sellero (Val Camonica)
Sales
Via Nazionale, 5/F, 25050 Sellero (BS)
+39 0364 637317
At the foot of the Alps in Val Camonica, a natural base for adventure riders heading for the Gavia, Tonale or Mortirolo passes.
Southern Lombardy: Mantova and Pavia
South of Milan, two dealers cover the Po plain, the city of Mantova and the Pavia area.
Asia Moto Lab
Borgo Virgilio (Mantova)
Sales
Via Mantova, 2031/A, 46034 Borgo Virgilio (MN)
+39 0376 281719
The reference point for VOGE riders in Mantova and southern Lombardy.
Autogianini
Pavia
Sales
Via Riviera, 61, 27100 Pavia (PV)
+39 0382 526210
Sells VOGE motorcycles and ATVs in Pavia, close to the Oltrepò Pavese hills.
Just across the border: Novara
Novara is technically in Piedmont, but it's only a short ride from western Milan along the A4, which makes it a practical option for riders in that direction.
Benini Store Novara
Novara
Sales
C.so Milano, 41/C, 28100 Novara (NO)
+39 0321 697060
Just across the border in Piedmont, on Corso Milano, and convenient for riders west of Milan.
Riding a VOGE in Milan
Area C and Area B: Milan's Area C congestion zone and the wider Area B low emission zone restrict older, more polluting vehicles. Motorcycles and scooters that meet recent Euro standards, including every new VOGE, can currently ride into Area C without paying the entry charge.
125cc with a car licence: In Italy, a B car licence lets you ride motorcycles and scooters up to 125cc and 11 kW. That makes the VOGE 125 range, and scooters like the SR1 and SR16, a very popular way to get around Milan.
Winter in the Po valley: Milan winters are cold, damp and often foggy. Good lighting, heated grips and proper wet-weather gear make a big difference between November and February.
EICMA: Every November the EICMA show at Fiera Milano in Rho brings together the world's motorcycle manufacturers. It's where VOGE and many other brands unveil their new models, and a great chance to see the full range up close.
Rides from Milan worth planning
Few cities in Europe have such spectacular roads so close by:
- Lake Como and the Lariana road: The SP583 from Como to Bellagio winds along the eastern shore of the lake, with views that are hard to beat anywhere.
- Passo dello Stelvio (SS38): One of the most famous passes in the world, with dozens of hairpins climbing to over 2,700 metres. A bucket-list ride for any 900DSX or DS800 Rally owner.
- Gavia and Mortirolo: Two legendary passes above Val Camonica, known from the Giro d'Italia. The Centro Moto Camuno dealer is right at the start.
- Gardesana Occidentale (SS45bis): The western shore of Lake Garda, carved into the cliffs with a series of tunnels, easy to reach from Brescia.
- Oltrepò Pavese: Rolling hills and vineyards south of Pavia, perfect for a relaxed Sunday ride.
Accessories for riding in Milan and Lombardy
Between city traffic, foggy winters and Alpine passes, riders in Lombardy need their bikes to do a bit of everything:
- Anti-theft protection: Scooter and motorcycle theft is a real issue in Milan. A solid disc lock or chain is one of the first things worth buying.
- Top case: The standard for city scooters in Milan, keeping your helmet and bag secure when you park.
- Heated grips and handguards: Essential for foggy, freezing mornings on the tangenziali.
- Windscreen: Makes longer stretches on the A4 and the motorways to the lakes much more comfortable.
- Crash bars and side cases: The right set-up for adventure models heading over the Alpine passes.
Find accessories for your model: SR16 | SR4 Radar | 625DSX / Valico | DS800 Rally | 900DSX | All accessories
Shipping times and costs to Italy are listed in our shipping policy.
Frequently asked questions
How many VOGE dealers are there in Milan?
There are seven VOGE dealers in the city of Milan, plus two more in the hinterland and Monza. Across the whole of Lombardy there are 20 dealers, with another just across the border in Novara.
Can I ride a VOGE 125 in Italy with a car licence?
Yes. In Italy the B licence covers motorcycles and scooters up to 125cc and 11 kW, so you can ride models like the 125R, SR1 and SR16 without a separate motorcycle licence.
Do I have to pay to enter Area C on a VOGE?
No. Motorcycles and scooters that meet recent Euro standards, including all new VOGE models, can currently enter Area C without paying the charge.
Which VOGE dealers are best for riders heading to the Alps?
Bike House Como, Carzaniga in Malgrate and Centro Moto Camuno in Val Camonica are all well placed for trips to the lakes and the Alpine passes.
When is EICMA held?
EICMA, the world's largest motorcycle show, takes place every November at Fiera Milano in Rho, just outside Milan. Motorpep in Pogliano Milanese is one of the closest VOGE dealers.
Are you a VOGE dealer in Lombardy?
If you run an official VOGE dealership or workshop in Milan or Lombardy and aren't listed yet, or if your details have changed, let us know. We'll update the guide.
This guide is independent and is not affiliated with VOGE or Loncin. Dealer details can change, so please contact dealers directly to confirm before visiting.
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